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True Classic partners with Aftersell to drive $500k+ in incremental revenue

“Aftersell offered a quick & easy solution for us to generate incremental revenue from our customers without introducing additional checkout friction.”

%
conversion rate
+$35
average upsell value
$500k+
in incremental revenue generated
True Classic partners with Aftersell to drive $500k+ in incremental revenue
Customer
True Classic
Platform
Shopify Plus
Industry
Apparel

Overview

True Classic Tees is a premium D2C apparel company known for producing top-of-the-line, high-quality T-shirts for men and women. Their style is made for people of all sizes and body types – with superior comfort and quality. No one can go wrong with a True Classic Tee!

Challenge

Looking for ways to sell new categories and increase AOV

soughtWith such a dominant presence in the t-shirt landscape, True Classic was looking to move into new apparel categories. This would help them increase their AOV and support their already flourishing social ad campaigns.

“Our up/cross-selling on site wasn't as effective as we hoped for it to be, so we were looking for additional ways to monetize our website sessions.” — Ben Yahalom (President, True Classic)

Solution

High performing Aftersell upsell funnels

“Aftersell offered a quick & easy solution for us to generate incremental revenue from our customers without introducing additional checkout friction.”

Within a week, True Classic generated thousands of dollars in incremental revenue daily. They were also pushing products in a new category and driving up their AOV.

Using Aftersell, True Classic has drastically improved its AOV and expanded into new categories. Now, the Aftersell and True Classic teams are working on helping with the international expansion of the Aftersell program and brainstorming new ways to boost AOV and post-purchase revenue.

Results

  • +$35 average upsell value
  • $500k+ in incremental revenue generated

Boost your sales by over 30%

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